It’s All About Sweets &
Snacks
(Continued from Homepage)
“There’s a snacking revolution going on before
our eyes,” Jill Manchester, vice president, immediate
consumption, at Kraft Foods told an educational seminar May
20, pointing out that people are more stressed as they cope
with busy lifestyles and economic pressures. “Meals
become informal and fragmented,” she said. “More
people are spending more time eating in their cars. So people
are snacking a lot more, and they want more variety.”
“Everybody wants a piece of the snack business,”
Manchester said.
Salty snacks, she added, comprise 22.8% of snack sales, second
only to confectionery at 34.3%, and followed by bakery products
at 22.6%, cookies 8.4%, crackers 5.6%, snack bars 3.5% and
nuts 2.8%.

Shearer’s Foods, Inc. saw plenty of traffic in
their booth. Showing off products are (l-r) Brian Newland,
director national retail sales; Bill McCabe, senior vice president,
sales and marketing; Thomas N. Shearer, vice president, key
accounts & business development.

Snyder’s of Hanover did a brisk business in their
All Candy Expo booth. From left are Jim Tanking, vice president
of sales-Midwest region; Claude O’Connor, vice president-marketing;
and Douglas Snyder, business development manager.

SFA Chairman Daryl Thomas (left), Herr Foods, and President
Jim McCarthy pause during All Candy Expo.
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